Maybe inbound is generating enough leads to sustain your target ARR for now. But, have you thought about the long-term?
Whether moving upmarket or creating a category, an innovative product means finding creative ways to get in front of customers.
Your salesperson is talented, smart, and hard-working, but they aren't booking enough meetings. So, where is everything going wrong?
While your CRM provides powerful insights into lower-pipeline processes, your outbound activities may not be getting enough attention.
Lead-generation tactics help us create new opportunities, but what about those opps already in our pipeline?