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    What should be considered a sales opportunity?

    Your pipeline is only as valuable as the opportunities you’re feeding it. So, have you precisely defined what an opportunity is?
    Quick Answer

    Should your SDR be doing their own research?

    Should your SDR be doing market research, or is it a waste of valuable selling time?
    Quick Answer

    SDR team: sales’ or marketing’s responsibility?

    You’re building your sales development rep team. But where should they belong- sales or marketing?
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    How many SDRs do I need to create an outbound team?

    Not sure where to start with your outbound team? Find out the magic number of SDRs to start your squad.
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    Should I promote my best SDR to AE?

    They're your SDR rockstar. You've got to promote them, or you'll lose them, but your outbound team can't afford to lose them either...

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