Why choose Bloobirds over Salesloft?

Salesloft is a complex software that’s made to operate on top of Salesforce and that requires time (plenty of it), money (consultants, etc.), maintenance, and, most importantly, knowledge. While these are things some companies may afford, it can lead to distraction and waste of resources.

In short, a sales engagement platform shouldn’t cost you and your team that much money and time.

Bloobirds digitalizes your entire sales playbook. This means your GTM strategy, processes, value prop, pitches, etc., are live and actionable in a single platform. It helps your reps flow from one job-to-be-done to the next, following your sales strategy, without even realizing it. 

With Salesloft, your playbook probably lives in an old PDF or Powerpoint that your sales reps need to constantly check – if they even do it…-

Salesloft offers contactability tools and sequences for SFDC and they’re focused on automation and efficiency. So, if you’re looking for just a power dialer and mailer, Salesloft might got that covered.

Nonetheless, operating without a playbook-guided platform makes your team freestyle and improvise, which can lead to lack of precision and relevance, and, even worse, burning the market.

Bloobirds not only has all the contactability tools totally integrated (dialer, mailer and even LinkedIn), but thanks to the pre-built playbook, it actually assists your sales reps and suggests the best pitch, email or qualifying question depending on your strategy and what’s working best. This means your reps will always know exactly what to say, when to say it, and how.

Again, Salesloft is not designed for collecting data, so all you’re going to be able to obtain in the reports are contactability-related metrics like open rates, number of emails sent, number of dials, etc., which are good operational metrics, but add zero value to your sales and business strategy. 

In order to get other, more valuable, metrics, you’ll need to DIY in SFDC. This means – you guessed it – having to invest time and money in order to get the insights you actually need. 

Bloobirds comes with the right strategic dashboards already defined, allowing you to track metrics that actually matter, such as who the top-performing rep is, which buyer persona is the highest converting, or which target market is the easiest to contact.