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Scaling your B2B SaaS through an expert conference strategy

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Scaling your B2B SaaS through an expert conference strategy

Tune in to our live webinar with Will Brightling, Head of Sales at SaaStock and founder of Dublin Tech Summit, as he discusses how to successfully attend, host, and scale industry events.

In 2019, we had the opportunity to attend the SaaStock conference in Dublin, Ireland. Let’s just say, it was an absolutely worthwhile experience.

Of course, we didn’t make that decision on a whim. The choice formed part of Bloobirds’s SaaS conference strategy to continue positioning ourselves as leaders in the B2B prospecting space. 

If like us, you want to grow your startup through tradeshows and conferences, then you won’t want to miss out on our webinar with Will Brightling, Head of Sales and Partnerships at SaaStock.

Together with Veronica Milla, Head of Brand and Communications at Bloobirds, we delved into how to scale your B2B SaaS through a targeted conference strategy.

What you’ll gain

When it comes to events like SaaStock, you want to go in with a plan of action to make the most of your time there. With the hundreds of conferences around the world battling to grab your attention, how do you decide which is worth attending? There’s no better man than Will Brightling to help you get to the answer. A leading figure in SaaS conferences, he is also the founder of the Dublin Tech Summit, and is an expert on attending and creating successful industry events. 

During the webinar, you can expect to hear him comment on how to measure event return on investment. He’ll also be providing tips for scaling your B2B SaaS through an industry events strategy and sharing insider tips from a sales leader perspective. For example, what are the most common mistakes made at SaaS conferences and how can you avoid them? 

We’ll also hear from Bloobirds team leader Veronica Milla.  With more than 10 years of experience under her belt, she is another startup veteran who knows what it takes to grow your B2B SaaS through a pro conference strategy. She’ll be asking Will for his thoughts on why it’s crucial to attend events like SaaStock in the first place. 

For those of you who are interested in going big and hosting your own conferences, pay attention closely. You’ll have the chance to listen in on Will’s advice on how to pull off a must-attend conference. Plus, you’ll hear why SaaS companies organizing their own conferences is becoming a growing trend. Find out whether it will be integral to your own 2020 growth strategy or not.

How can I watch the webinar?

Check out the chat with Will Brightling, SaaStock Head of Sales. Watch it now to be well on your way to scaling your SaaS conference strategy. 

scaling your B2B SaaS through an expert conference strategy


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